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Wardrobes & Ensembles

Cast of DYNASTYDynasty Clothing Line - TV producers have long been licensing names and characters of shows. The popular prime time serial DYNASTY/ABC/1981-89 successfully merchandised "After Six" rental tuxedo's modeled after those worn by oil mogul, Blake Carrington (John Forsythe).

The seductress Alexis Carrington (Joan Collins) wrapped herself in Cannon Mills Sheets with product line called "Stolen Passion" and "Scarlet Secrets."

Other products were the $10,000 DYNASTY furs, the $1,000 DYNASTY evening dresses, and the $15 DYNASTY panty hose. The fancy priced lingerie from $50 to $600 lost money, however. It seemed people didn't want to buy expensive lingerie with a soap opera label on it.

Cast of DYNASTY
Blake Carrington and the women of "Dynasty"

The competing program DALLAS/ABC/1978-91 also entered into the licensing fray with clothing and fragrance under the label "Southfork" named after the family home of the oil rich Ewing family.


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