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Home > Index > PuppetsAnimals > Reptiles > Budweiser Frogs
       
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Budweiser FrogsBudweiser Frogs - In the 1990s Budweiser beer introduced three croaking swamp frogs who snatched containers of Budweiser beer by zapping them with their sticky tongues or by enlisting an alligator in their plan to liberate a case of beer from a nearby cabin. Each frog croaked a single syllable that together spelled out "Bud-weis-er." The initial frog campaign  was criticized because some felt the alcohol ads were targeted at kids. Anheuser-Busch denied the allegations. In 1998 during Super Bowl XXXII ad spots "Budweiser's Bad Day To Be A Frog" (created by San Francisco based ad agency Goodby, Silverstein and Partners). Budweiser introduced Louie and Frank, the Budweiser Lizards, a pair of green-with-envy speaking lizards who contemplated rubbing out their amphibian competitors. The 1999 Super Bowl XXXIII continued the frog-hating adventures of Louie & Frank in a series of three ads spots, one of which showed the frogs "literally" giving Louie the lizard a tongue lashing (as payback for the lizards plan to electrocute the frogs).  Frank and Louie later  teamed with a ferret who communicated in short, muffled squeaks. Budweiser Lizards - Frank & Louie  Budweiser Frog and Lizards Figurines

 
 

 

 
 
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