|
COMPANY / PRODUCT |
SLOGANS |
|
Bacardi Rum |
"Bacardi & Cola. They get the job done!" |
|
Bac-Os |
"Bac-Os, the crispy garnish that tastes just
like its name"
"Bac-Os makes every bite better" |
|
Bactine Antiseptic |
"It helps the
hurt stop hurting."
"Kills germs and soothes pain on contact."
"Soothing infection protection." |
|
Ball Park Sausages |
"They plump when you cook
'em." |
|
Ballantine
Beer |
"Ask
the man for Ballantine."
|
|
Ban Roll
On Deodorant |
"Ban
won't wear off as the day wears on."
"Roll on Ban, roll out doubt." |
|
Band-Aid |
"I
am stuck on Band-Aid, and Band-Aid's
stuck on me."
|
|
Bardahl |
"Bardahl
battles Dirty Sludge, and
Blackie Carbon"
|
|
Barnum & Bailey
Circus |
"The Greatest Show on Earth." |
Bartles
& Jaymes
Wine Coolers |
"And we thank you for your support."
(Hal Riney & Partners, 1985) |
|
Bayer Aspirin |
"Bayer works wonders." |
|
Beautymist
Panty Hose |
"Now
I don't wear Panty hose. But if Beautymist
can make
my legs look good, think what they'll
do for yours." (spoken by NY Jets Quarterback
Joe Namath) |
|
Breck Shampoo |
"Like
getting a brush in a bottle" |
|
Beef |
See -
Cattlemen's Beef Board |
Bell Telephone
(Now known as
AT&T)" |
"Once
she's used it, a woman will never be called
without it" (Bell Trimline
Telephone)
"Reach out and touch someone" |
|
Benson & Hedges |
(This company
introduced a "100 millimeter" long cigarette. Shortly after, Chesterfield
cigarettes company did a parody of the B&H ad campaign and introduced a
cigarette called "Chesterfield 101's" with the catchphrase "a silly
millimeter longer." Many confuse the two campaigns and wrongly attribute
the "silly millimeter" phase to the Benson and Hedges campaign.) |
|
Bisquick |
"Something
good always comes of it."
"A great weekend in every box." |
|
Blue Bonnet
Margarine |
"Everything's better with Blue Bonnet on
it." |
|
BMW |
"The
ultimate driving machine."
(Ammirati & Puris, 1975) |
|
Bob Evans |
"Bob Evans.
Down on the Farm." |
|
Bolla Wines |
"Wine is a
little like love; when the right one
comes along, you know it." |
|
Bonded Tobacco Co. |
"Making
smoking 'safe' for smokers." |
|
Bordens |
"Borden brings the dairy home."
"If it's Borden's, it's got to be good." |
|
Bounty Towels |
"Absorbs like magic" (Original
tagline)
"Bounty, it's the quicker
picker-upper!" |
|
Braniff
Airlines |
"Because even an airline hostess should
look like a girl."
"They like our girls, they like our food,
they like our style."
"When you got
it, flaunt it" (Lois Pitts Gershon
Pon, 1967 / Braniff Airlines
ceased operation
on May 12, 1982) |
|
Brawny Towels |
"The big, tough towel"
"Giant savings while the Giant is in town"
"Thirst pockets for spill relief"
|
|
Brim Decaffeinated Coffee |
"Fill it to the rim with Brim" |
|
British
Airways |
"The world's
favourite airline"
(Saatchi & Saatchi, 1983) |
|
Brylcreem |
"Brylcreem,
a little dab'll do ya,
Brylcreem, you'll look so debonair!,
Brylcreem, the gals'll all pursue ya!,
They'll love to run their
fingers through your hair"
(Kenyon & Eckhardt, 1950s)
"Are you man
enough to try it?"
"Control yourself" |
|
BSB
Bank & Trust
|
"Your bank for all
reasons." |
|
Budweiser
|
"King
of Beers"
"When you say BUDweiser, You've said it all"
"Dad...you're my dad, and I LOVE YOU MAN!!!"
("Johnny" campaign)
"Bud-Weis-er"
(Budweiser Frog Mascots)
"This Bud's for you"
(D'Arcy Masius Benton & Bowles, 1970s) |
|
Buick |
"Today the discriminating family finds it
absolutely
necessary to own two or more
motor cars."
"Wouldn't you really rather have a Buick?" |
|
Bumble
Bee Tuna |
"Yum,
Yum Bumble Bee, Bumble Bee Tuna"
|
|
Burger
King |
"Have
it your way!"
(BBDO, 1973)
"Sometimes you've got to break the rules." |
|
Busch
Beer |
"Head for the
Mountains." |
|
Bush Beans |
"Roll that
beautiful bean footage" |
|
Butterfinger |
"Nobody better lay a finger on my Butterfinger!"
"Crispety, crunchety, peanut-buttery Butterfinger." |
|
BVD Underwear |
"Next to myself, I
like BVD best." |
