|
COMPANY / PRODUCT |
SLOGANS |
|
Geico Insurance |
"Fifteen minutes could save you 15
percent or more on car insurance."
"...I just saved a bunch of money on my car insurance (by switching to
Geico)." |
|
General
Electric |
"Progress is our most
important product."
"GE. We
bring good things to life!"
(1979 - abandoned slogan in 2002)
"Imagination at Work" (2003) |
|
General
Foods |
"Celebrate the Moments of
Your Life"
(International Coffee ad) |
|
Geritol |
"Geritol has more than twice the iron of
ordinary supplements."
"I eat right, exercise and take Geritol."
"Iron is it's middle name."
"My Wife, I think I'll keep her."
"When you've got your health, you've got
just
about everything."
Note: Geritol is a combination of the words "geriatric"
and "tolerance." In 1976 the FTC won a $280,000 judgment against Geritol
for their claims that their tonic would help "tired blood." Users of the
product were referred to as "The Geritol Set."
|
|
Gillette
Blue Blades |
"The best a man can get."
"Look
Sharp! Feel Sharp! Be Sharp! How are
ya fixed for
blades?"
(BBDO, 1940s) |
|
Gillette Right Guard |
"Hi,
guy!...Mona!"
("Medicine
Cabinet", BBDO, 1960s) |
|
Good
& Plenty |
"Once upon a time there was an
engineer
Choo Choo Charlie was his name, we hear.
He had an engine and he sure had fun
He used Good & Plenty candy to make
his train run.
Charlie says "Love my Good & Plenty!"
Charlie says "Really rings my bell!"
Charlie says "Love my Good & Plenty!"
Don't know any other candy that I love so well!" (Jingle) |
|
Goodrich |
"The other guys." |
|
Goodyear |
"Should a Woman Have to Worry About Tires?
Goodyear Says No!"
"When
Snow Say No, Goodyear says Go!
...Go, Go
Goodyear!" |
|
Green
Giant |
"In
the Valley of the Jolly
...Ho! Ho! Ho! Green Giant." |
|
Grey Poupon |
"Pardon
me. Do you have any Grey Poupon?"
|
|
Greyhound |
"It's such a comfort to take
the bus and leave the driving to us"
(Grey Advertising, 1957) |
|
Guinness |
"Guinness is good for
you" ( S H Benson, 1929)
"My Goodness, my Guinness"
(S. H Bensoin, 1931) |