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Company / Product Slogans
Lay's Potato Chips "Betcha can't eat just one."
LA-Z-Boy "Wouldn't it be loverly?"
L'eggs "Nothing beats a great pair of L'eggs."
Le Tigre Shirts "Hold that tiger."
Levi Jeans "Fits your body like a hammer fits your hand."
"You walk a little taller in Levis." 
Libby's Canned Foods "If it says Libby's, Libby's, Libby's
 on the label, label, label.
 You will like it, like it, like it
 on your table table table." (Jingle)
Life Call Medic Alert "I've fallen and I can't get up
 (Cried by Mrs. Fletcher)
Life Cereal "He likes it! Hey, Mikey!"
(Doyle Dane Bernbach, 1972)
Lipton Tea "Lipton's gets into more hot water than anything."
Listerine "Always a bridesmaid, but never a bride"
 (Lambert & Feasley, 1923)
"Kill the germs. Feel the Clean."

"Listerine fights bad breath."
Little Debbie "America's #1 snack cake."
"Unwrap a smile"
L'Oréal "Because I'm worth it" (McCann-Erickson, 1967)
Lucky Charms Cereal "Lucky Charms. They're magically delicious."
"...Pink hearts, yellow moons, orange stars,
  green clovers."
Hearts, stars, and horseshoes. Clovers and blue moons. Pots of gold and rainbows. And me red balloons. That's me Lucky Charms. They're
 magically delicious."
Lucky Strike Cigarettes (L.S.M.F.T.) -"Lucky Strike/Means Fine
"Lucky Strike/Means Filter Tips."
"Light up a Lucky Strike, it's light-up time."
"Lucky's taste better. Cleaner, fresher,

“With Men Who Know Tobacco, It’s Lucky's two to one”
"Do you inhale? Of course you do!
 Lucky Strike has dared to raise this vital
 question because certain impurities
 concealed in even the finest, mildest tobacco
 leaves are removed by
"Reach for a Lucky instead of a sweet."
(Lord & Thomas, 1920s) 
Lucky's' famous purifying process." (1932)

"It's Toasted"
"Lucky Strike Green Has Gone to War" (1941)
"Men who know tobacco best, pick Lucky's
 two to one. [sound of an auctioneer babbling
 then a telegraph key clicks L-S-MFT, L-S MFT] 
 You said it. Lucky Strikes Means Fine Tobacco. So round, so firm so fully pack. So free and easy on the draw." - Old Radio Advertisement
Lux Liquid "Dishgusted, dishgusted, dishgusted."

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