| Company
/ Product |
Slogans |
|
Salem Cigarettes |
"You can take it out of the country, but you
can't
take the country out of it." |
|
Sanka Coffee |
"One fiddler you won't have to pay."
"Sanka...Everything You Love
About Coffee®".
Note:
Sanka was the first decaf coffee. It hit store shelves in 1923 bearing a
distinctive orange label. General Foods (now part of Kraft Foods) bought
Sanka in 1932, then created an instant version during World War II coffee
rationing. To promote the brand, the company provided Sanka-orange
coffeepots to coffee shops and restaurants across America, says Bill Teller,
a spokesman at Bunn-O-Matic, a leading coffee-equipment maker.
Since then the color "Orange" has signified the idea of decaffeinated
coffee. Sanka coffee is also the punchline to the question "What coffee did
they serve on the Titanic?" |
|
Sara Lee |
"Everybody doesn't like
something, but nobody doesn't like Sara Lee." |
|
Sargento |
"Just say cheese." |
|
Saturn |
"A different kind of company, A
different kind
of car." (Hal Riney & Partners, 1989) |
|
Savarin Coffee
|
"The coffee-er coffee"
|
|
Schaefer Beer |
"Schaefer is the one beer to have when you're
having more than one." |
|
Schlitz Beer
|
"The Beer That Made
Milwaukee Famous."
"You only go around once in this life, so you
have to grab for all the gusto you
can get." |
"There's just one Schlitz, yeah, yeah, nothing
else comes near. When you're out of Schlitz, you're out of beer. If you
like it light with a good taste too, There's only one brew that will do.
When you're out of Schlitz, you're out of beer. Real gusto in a great, light
beer – Schlitz!" |
|
Seagram
|
"Driest gin in town. Ask any Martini." |
|
Sears |
"Come see the softer side of Sears."
"We are America's number one tire retailer." |
|
Sears Diehard
Battery |
"Starts your car when other batteries
won't."
(J. Walter Thompson & Foote, Cone & Belding) |
|
Secret Deodorant
|
"Strong enough for a man,
but made for
a woman."
|
|
Serta Mattresses |
"Be a perfect sleeper. Buy a Perfect
Sleeper.
Perfect Sleeper by Serta."
(Sung by Joey Heatherton)
"The Serta Perfect Sleeper - it's a healthy
investment in yourself"
(Spoken by Susan Anton)
"We make the world's best mattress™"
"You'll feel the difference the moment you
lay down." |
|
Seven-Up |
"Crisp and clean. No
caffeine."
"Nothing does it like Seven-up!"
"You like it/It Likes you"
"7Up is all action."
"The Un-Cola" (J. Walter
Thompson, 1973)
"Wet
and Wild" |
|
Shake n' Bake |
"Shake n' Bake.......and I hayulped!" (helped)
|
|
Sherwin Williams |
"Ask how. Ask now."
"Cover the earth." |
|
Skippy Peanut
Butter |
"For good nutrition, its hard to beat
Skippy"
{Annette Funicello as spokesperson) |
|
Skittles
|
"Skittles. Taste the
rainbow."
|
|
Slinky |
"Who walks the stairs without a care
It shoots so high in the sky.
Bounce up and down just like a clown
Everyone knows its Slinky.
The best present yet to give or get
The kids will all want to try.
The hit of the day when you are ready to play
Everyone knows it's Slinky.
It Slinky, It’s Slinky for fun the best of the toys
It Slinky, It’s Slinky the favorite of girls and boys." |
|
Smith Barney |
"We make money the old
fashioned way.
We earn it" (John Houseman - spokesman) |
|
Smucker's Jams &
Jellies |
"With a name like Smuckers, it
has to be good!" |
|
Springmaid Sheets |
"A buck well spent" (Springmaid
Sheets, 1948) |
|
Sprite
|
"Obey Your Thirst." |
|
Star Kist Tuna |
"Sorry, Charlie! Star Kist
doesn't want tuna
with good taste. Star Kist wants tuna that
tastes good" |
|
State Farm
Insurance |
"Like a good neighbor, State Farm is there." |
|
Steinway & Sons |
"The instrument of the
immortals"
(N.W. Ayer & Sons, 1919) |
|
Stouffer's |
"Nothing comes closer to home." |
|
Subaru |
"Inexpensive. and built to stay that way" |
|
Sugar Pops Cereal
|
"Sugar Pops are Tops!"
|
|
Summer's Eve |
"Mom, do you ever get that
not-so-fresh feeling?"
|
|
Sunsweet |
"I warn you in advance, I'm not going to
like your prunes...Today the pits, tomorrow the wrinkles."
(Freberg Ltd., 1970s) |
|
Serutan |
"SERUTAN (that's Natures spelled backward)" |
|
Swanson Meals |
"Trust Swanson. They're the ones." (1953) |
