 Viagra - Around the time that Democratic
President Bill Clinton was facing his impeachment charges for the sexual scandal
with former White house intern Monica Lewinsky, ex-Republican Senator Bob Dole,
who lost his 1996 presidential bid for the White House, became the poster boy
for erectile dysfunction when he appeared in a television commercial for VIAGRA®
(sildenafil citrate), a new wonder drug created by Pfizer that promised miracles
for those 30 million men who unlike Clinton "couldn't get it up."
The commercial (a sort of "a public service announcement,") aired in
mid-February, 1999. And true to his political roots (of never giving a straight
yes or no answer), Dole addressed the subject of ED ("as a private citizen") but
never directly endorsed the product.
The spot was created by BBDO advertising agency who previously had featured
Bob Dole in a Super Bowl commercial for Visa.
Other Erectile Dysfunction pills on the market include Cialis (tadalafil)
produced by Eli Lilly and Company and Levitra (vardenafil) produced Bayer
AG.
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