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Mottos & Slogans 

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"Danger Is My Business" - Motto of secret agent Cool McCool on the Saturday morning cartoon series COOL McCOOL/NBC/1966-69. McCool reported to an unseen supervisor known as Number One who sent his agent to battle such villains as The Owl, The Pussycat, and The Rattler.

"Detective Is Only As Good As His Snitch, A" - The motto of Richard Diamond (David Janssen), a tough, New York City (later Los Angeles) investigator on the drama RICHARD DIAMOND, PRIVATE DETECTIVE/CBS/NBC/1957-60. Diamond paid his snitches ten dollars a pop for information.

"Does she or doesn't she?" - Advertising slogan used in the 1950s for the Clairol, Inc. hair care and dye products. A soft female voice began the commercial with "Every season, every age, has its own special beauty. But the quality of freshness never loses its appeal. Her hair-so soft and shiny...the color fresh, sparkling. Does she...or doesn't she? Miss Clairol Hair Color looks so natural-only her hairdresser know for sure!" The ad campaign was created by Foote, Cone & Belding, Inc. agency in 1957.




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